If you were like me as a kid, you might have played with Matchbox cars, pushing these tiny scale model creations along the carpet and imagining what it would be like to drive them in real life. Soon, ...
Golden anniversaries are a wonderful thing. Sometimes they sneak up on us. Sometimes they make us think, "Can it really be that so many years have passed?" Matchbox is 50 years old. Well, at least in ...
Matchbox, the tiny model car brand of giant toymaker Mattel, Inc., first began in 1952 when Jack Odell created a tiny, brass road roller and put it in a matchbox-sized container so his daughter could ...
Mattel is high-tailing it toward a greener future. The toy behemoth has just rolled out its first Matchbox car to be made from 99 percent recycled materials and certified carbon neutral. Fittingly, ...
Joining the ranks of Polly Pocket, Uno and Masters of the Universe, Matchbox is the latest toy line to get the movie treatment from Mattel Films. Mattel is partnering with Skydance for the project ...
You can thank Queen Elizabeth II for the birth of one of your favorite all-time toys. Back in 1953, the British toy company Lesney Products unveiled a miniature model ...
The Toy Hall of Fame has announced this year’s inductees: Matchbox Cars, Magic: The Gathering cards, and the humble coloring book. Congratulations, toys. Since 1998, the Hall of Fame has inducted a ...
A live-action movie based on the Matchbox die-cast toy vehicles is in development at Skydance Media and Mattel. This is the 15th feature production Mattel has in the works after American Girl, Barney, ...