Google has begun testing a new advertising format inside Search AI Mode that surfaces personalised discounts during ...
Google’s new data transmission controls let advertisers fine-tune how ad and analytics data flows when user consent is ...
Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of ...
Google is testing a new optimization insights layer or recommendation interface for Google Ads. This has three columns named (1) build a foundation, (2) drive performance and (3) expand and grow.
The conversations shaping PPC this week focused on how AI interprets intent, how holiday demand played out across Shopping and Performance Max, and how Google is adding more automated language ...
Neffsville native actor Taylor Kinney starred in a new Google ad for the holidays. The ad — which also features Donna Kelce (mom of football players Travis and Jason Kelce) and Nikki Garcia (known in ...
Google today released its first TV ad — for Search’s AI Mode — created entirely with generative AI (Veo 3). The “Quick Getaway” depicted here is a play on both escaping the scene (specifically, flying ...
Pomelli is an experiment from Google Labs and Google DeepMind. It can create AI-generated ad campaigns for your business. It's only available in English in select countries. Finding the budget, time, ...