CASTRIES, St. Lucia -- Cool jazz is a hot marketing tool these days in St. Lucia. Using the island's 11th annual Jazz Festival -- to be held May 3 to 12 -- as the anchor event for spring travel, ...

The beautiful Caribbean island of St. Lucia is offering several different Black Friday and Cyber Monday deals this year, and we've decided to share them so travelers can get access to some incredible ...

Saint Lucia’s Deputy Director of Tourism Tracey Warner-Arnold takes the helm of the Saint Lucia Tourist Board’s marketing team. Her responsibilities have expanded, now overseeing the island’s ...

The Saint Lucia Tourism Authority (SLTA)'s board of directors named veteran Saint Lucia and Caribbean marketer Lorine Charles-St. Jules the agency's chief executive officer effective February 1.

Mrs. Charles-St. Jules has deep expertise in setting and executing business strategies across many facets of the tourism industry, including marketing destinations, developing sales programming for ...

I’m standing on a beach in St Lucia, watching a kite the size of a small car whip across the sky, waiting to kitesurf for the very first time. My mind is in scream-if-you-wanna-go-faster mode, while ...

US major United Airlines is to triple its offering to the Caribbean island of St Lucia this coming winter as it adds two additional weekly flights to its current weekly schedule from its Newark ...

“Here, smell this,” said Hans Mathurin, 29, as he pulled off the road, rolled down his window and snatched a leaf off a bush. After a skull-rattling ride along treacherous, bumpy roads en route to a ...