Microsoft unveils agentic Copilot Cowork, a Microsoft 365 feature using Claude technology to execute workplace tasks and automate workflows.

Automation and AI are changing PPC roles. Winning teams now control data infrastructure, measurement, analysis, and experimentation.

OpenAI launches ChatGPT for Excel powered by GPT-5.4, enabling users to build, update, and analyze spreadsheet models using plain language.

Excel automations cover auto-updating charts, deadline flags, and smart links; Ctrl+T table charts expand as new rows appear.