Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

I'm a finance nerd at heart. I can dive into spreadsheets, track every cent, and optimize rewards until the cows come home. But here's the truth: I don't have the bandwidth anymore. Between two kids, ...

In an effort to teach her kids how to be self-sufficient, a mom admitted that she practices "passive parenting," which involves letting her kids sort of figure things out on their own, within reason, ...

Superbullet Studios pivoted from Roblox game development into building proprietary AI tools. The studio’s code editor integrates directly with Roblox Studio, cutting setup time to under a minute.

GameSpot may get a commission from retail offers. Rich Lambert, the boss at The Elder Scrolls Online developer ZeniMax Online Studios, has said he hopes to make additional games beyond the popular MMO ...

What are the Roblox The Takeover rewards and missions? The latest in a growing line of seasonal Roblox events tasks Robloxians with tagging a vibrant urban playground with their chosen crew. And like ...

This repository contains a reference implementation of the Model Context Protocol (MCP) that enables communication between Roblox Studio via a plugin and Claude Desktop or Cursor. It consists of the ...

Roblox is an online platform that combines gaming, creativity, and social interaction into a vast universe of experiences. Even though it launched back in 2006, its popularity continues to grow in ...

Right before your eyes, the University of Washington football team is undergoing a steady transformation on offense, one snap at a time. If you haven't been paying attention, the Huskies are now a ...

Join an ever-growing universe. No matter what platform you intent to play on, you will need to make a Roblox account. To sign up, you will have to input your date of birth, choose a username and ...

Most parents have always been cautious about spaces in online gaming, but Roblox has come under fire more recently after it allegedly failed to implement proper safety protocols for kids. The ...